No problem. Pinot gris is a really delicate grape, Crawford said. The company is based in Marlborough, New Zealand, and produces wines from grapes grown in that region. Such a large growing area gives Kim Crawford the distinct advantage of a wide range of local climates and soil types to promote distinctive regional flavors and characteristics. Hes a country boy, while the brand shrieks city. Not because wine company sales were rare in New Zealand after all, Wither Hills had gone to Lion Nathan, and Montana to Allied Domecq (now part of Pernod Ricard) but because millions had been paid purely for the name, with no physical assets such as a vineyard or buildings. Kim Crawford Illuminate reflects the brands signature crisp flavor, the company says, with an evolved label design to differentiate from the core varietals. Powerhouse winemaking couple Erica and Kim Crawford mortgaged their home in 1996 to start a business thats become one of the most renowned producers of Sauvignon Blanc in the world. Dont expect abig, ripe Russian River Valley pinot. Kim Crawford was responsible for Illuminate Sauvignon Blanc. Its good to break even and to be a base for the brand, says Erica. Shop $ 9.99 $ 19.98 / 750ml. And this wine delivers all those qualities, and more, like a good price. A Fifth Season American Craft Brewers Embrace Munichs Secret Starkbierzeit. Kim Crawford was the official wine of the U.S. Open in 2019 and 2020. This chardonnay wine offers a creamy texture and hints of butterscotch, lemon meringue pie, ripe stone fruit, and citrus. Largest Sauvignon Blanc producer in NZ, over 60% of NZ . In 2003, when the Crawfords sold their brand to Canadian wine giant Vincor it created ripples of interest. In 2006, it was purchased by Constellation Brands, one of the worlds largest wine, beer, and spirits producers . They likewise say that The plants ran in age, as long as 14 years, bringing a blend of young force and profundity of flavor.. Although with simple labeling, you might be familiar with the brand as they have many TV commercials constantly running in the US. Subscribe to Forbes Asia. He makes very clean, precise wines. Can you Mix Red and White Wine? Think again. Kim Crawfords new Make It Amazing campaign brings the brands confident and contemporary voice to life, showcasing a diverse cast of women who embody Kim Crawfords positive, inclusive, and effortlessly dynamic personality. Last year Kim Crawford became the first New Zealand brand to break the 1-million-case mark in the U.S., growing 20% from a year earlier to 1.2 million cases. Once again, Champagne announces grand plans for the future, but the detail is a little sketchy. He joined the brand in 2005, working intimately with the organizer, Kim Crawford. Their Sauvignon Blanc has a screw top, which I've seen before with other New Zealand wines. We know which side our money is on. We were very focused, between the two of us. There is a U.S. Representative named Andrew S. Clyde. Its all about acid and carefully watching the sugar balance, she said. Month Day Year. Soon after the sale to Vincor the couple bought the 100 hectares of land they now call Loveblock their organic vineyard in Marlboroughs Awatere Valley on the South Island of New Zealand. This story appears in the October 23, 2017 issue of Forbes Asia. Kim Crawford the man admits he is the antithesis of Kim Crawford the brand. So beloved is Sauvignon Blanc, its also the favorite Kim Crawford product by far: Of its eight products, Kim Crawfords Sauvignon Blanc is the biggest seller by a landslide, accounting for 90 percent of the brands overall sales. In fact, Kim Crawford was one of the first New Zealand producers to make an unoaked style of Chardonnay. Kim Crawford and his wife are the owners of Loveblock, a boutique winery in the Awatere. Who owns Loveblock wine? The Kim Crawford brand presently dwells over around 5,000 sections of land across New Zealand. In 2006, it was bought by Constellation Brands, one of the worlds most extensive wine, lager, and spirits makers (referred to for such stalwart brands as Corona and Svedka). No wine tool? The brand now produces seven different varieties in two of New Zealands most famous wine regions: Hawkes Bay, which is best known for its Chardonnay; and Marlborough, beloved for its Sauvignon Blanc. Learn how your comment data is processed. And yet, ironically, a scandal that came closest to derailing the Crawford brand soon after its launch was also responsible for defining its wildly successful essence. Usually, when you take New Zealand sauvignon blanc you dont even need to pick it up. Half Bottle (375ml) Kim Crawford Sauvignon Blanc 375ml, New Zealand, Marlborough . The brands founder and namesake left the company in 2007 after its acquisition by Constellation, exiting with a cool $50 million. Which One is Better? The label later produced a ros called Pansy! I think Im old enough now to do whatever I want, she said. Committed to innovation, Kim Crawford was the first wine label to move to screwcap closures in New Zealand, a practice that is an industry standard today. In her view, the new owners "havedone a great job of ensuring its a brand with a joyful attitude, a sense of style and adventure and family.. Kim Crawford Introduces New Make It Amazing Marketing Campaign, Kale Consulting Announces Assistant Winemaker, Wine Industry Tastemaker Kerrin Laz Announces Fourth AnnualInspire Napa Valley, Prowein 2023 to Feature Urban Gastronomy Lounge, Heather Perkin Promoted to Head Winemaker, Real Sangria Introduces Canned Wine and New Campaign #Getrel for Easy-Drinking This Summer, Kim Crawford Wines Partners with US Open Tennis, Financial Administrative Assistant at Recruiting Associates Network (Santa Rosa, CA, USA), Purchasing Agent / Warehouse Manager at TCW Equipment (Santa Rosa, CA, USA), Assistant Winemaker at Small Vines Wines (Sebastopol, CA, USA), Vinoshipper DTC Report: Cider Increases Market Share, VP, Director of Integrated Production: Kelly Durham, VP, Group Account Director: Jennifer Gerwen. Get the latest in beer, wine, and cocktail culture sent straight to your inbox. Its not better-quality wine, but about how you manage the land. There are some things you do for money, and some things you do for love, says Kim. We want consumers to feel energized and excited about our versatile wines and hope that they serve as a catalyst for shared moments amongst friends.. with vibrant acidity. Who was the only black actor on The Andy Griffith Show? Please enjoy our wines responsibly. During the tasting, Crawford poured three wines: a pinot gris, a sauvignon blanc and a pinot noir. They say they werent ever tempted to return to virtual winemaking with Loveblock; blending grapes from a variety of suppliers is now commonplace among brands. Go to shop . Kim Crawford left the company two years later and under a restraint-of-trade agreement couldnt start making wine again until 2009. 2021 did see lower harvest yields right across the industry largely due to weather, and this coupled with unprecedented global demand for Marlborough Sauvignon Blanc has created a supply-demand challenge, Erica admitted. Keith Stewart agrees. With fewer vineyards hitting the market and a dwindling supply of land suitable for development, vineyard values in Marlborough have risen sharply over the past year, fetching between $88,000 and $220,000 per planted hectare depending on location, according to Tim Gifford at Colliers International. That model is incredibly profitable, says Erica, but what will your point of difference be? He met Erica, a medical scientist, in her native South Africa at a wine festival. Please Drink Responsibly. Kim Crawford is one of New Zealand's most internationally recognized wine producers. It was my baptism of fire.. With more than 90 hectares of their land holdings planted, the Crawfords now number among the top 10% of the countrys largest vineyard owners. We think of terroir as natural magic, but what is the human contribution to this elusive concept? We support the fight against underage drinking and drunk driving. New Zealand is famous for its sauvignon blanc, but the Crawfords didnt want another big, aromatic wine. Brand strategist Jill Brinsdon thinks not, admitting that she "wouldn't have a clue" who Kim Crawford is. They dont have the wow factor, in my experience, but theyll always be good wines and thats why commercially theyre very sound.. Who is the famous singer in Game of Thrones? Hopefully, Ill be good enough one day.. Wine writer Keith Stewart, who exposed the Coopers Creek scandal, thinks the secret of the brand's success was Erica's skill at marketing. [i] IRI Total US Multi Outlet-Convenience L52 weeks ending 2/24/2019 Established in 1996, Kim Crawford Wines sparked American interest in New Zealand labels with its fun-focused messaging, easy-drinking bottles, and accessibility in price, profile, and availability online and in stores. Kim Crawford wines capture the true aromas and flavors of New Zealand in each bottle. And those zingy flavors jumped out.. The Crawford's 18-year-old son, Rory, is to begin studying winemaking this year but he, too, will be unable to use the Crawford name to promote any wine he might make in the future. Crawford peddles her wine to the masses, available in nearly every popular grape varietal in both bottles and cans. Contact Customer Care + 1 (855) 328-9463. There are two different ranges of wines: the flagship range and the Small Parcels range, which is made from the best plots in the vineyard and only in the best years. The drinks behemoth has long signaled its desire to offload its cheap brands. With Loveblock, however, organic farming constrains the nose, Crawford said, creating wine with a more restrained and elegant style. Kim Crawford Winery this month will soft-launch its new lower-cal wine line, Kim Crawford Illuminate. About Kim Crawford Wines. That embodies a much stronger and compelling story [than their original label], says viticulture consultant David Jordan. Their estate produces close to 27,000 cases of Loveblock wine annuallythe company expects to post $3.7 million in revenue in the year ending in Juneand is on track to double that within the next five years, with most of the production for export. I had some time doing nothing, but it was too early to retire because you had no one to play with.. The pair broke the conventions of the wine world at the time and began a virtual winery, buying grapes from contract growers in the Marlborough region and making wine in other peoples wineries. Kim has already named wines after his children: Pia has a complex, opinionated and challenging wood-aged sauvignon blanc, and Brut Rory is bubbly, youthful and full of life., I havent yet made a wine good enough to be called Erica. This time around, we do the farming.. please see, Constellation Sells Budget Wine Brands to Gallo. Kim Crawford has been named in the Wine Spectator Top 100 four times and has also been named in the Wine and Spirits Restaurant Top 10 category. It may be that I am too cautious, says Erica. Ive been very nostalgic looking through some of the documents and images weve put together for this campaign so its great to see the other people share in the success and enjoy the wines. Kim says the traditional taste of the Marlborough sauvignon blanc is different when it has an organics platform. Its a high-value product, says Kim, 57, with an almost instantaneous return.. The grapes benefit from long days, clean sea breezes and crisp nights. All Kim Crawford wines have to bend off covers, making them simple to open while retaining its freshness. In a glass, this wine presents pale, brilliant straw in variety. Building a vineyard from scratch is expensive and time-consuming, farming is all about managing risk, and organics are not generally known as a moneymaker. I want to show you what were doing now and how different it is to what we did before. With incredible speed, Kim Crawford wines began winning awards and gained a devoted, even fanatical, following. PALATE: An approachable and full-bodied Chardonnay that shows great length and persistence.Medium weight with a creamy texture and hints of butterscotch and lemon meringue pie. The unique and varied geography of New Zealand helps to insulate our vineyards and protect the grapes from the elements. When youve sold your name for close to 60 million New Zealand dollars ($49.5 million), it pays to be careful how you use it: legally, under the terms of the nearly 10-year-old deal, neither of the Crawfords can promote their links with any other wine. The U.S. saw its first bottles of Kim Crawford Wines in 1998, two years after the companys founding. Her confident aura catches the attention of two other female shoppers, who can't help but gaze at her in amazement. WHITE PLAINS, N.Y. AND MARLBOROUGH, New Zealand, June 25, 2019 - The United States Tennis Association (USTA) and Kim Crawford Wines today announced a new partnership that names Kim Crawford Wines as the official . The Loveblock is closer to a pinot from Oregon or Californias Santa Barbara County. It places tremendous responsibility on the bearer. This is Kim Crawfords first marketing campaign since becoming the most advertised wine brand in 2018[iii] and is supported by a 360-degree integrated marketing plan including TV and digital advertising, social media content, dynamic displays at retail, strategic partnerships, consumer sampling, and experiential programming. Wines with low calories include: Sauvignon Blanc, Chardonnay, and Pinot Grigio. The brand is currently marking its 25th birthday with a series of global celebrations, while the Crawfords have been raising a glass to the incredible memories theyve created along the way. They had done just thatbuilding a bestselling sauvignon blanc label that they sold for a small fortune, which allowed them to develop sizeable vineyards, land that they love. Do Not Sell or Share My Personal Information. In the records kept by Titus Livius the Roman historian he mentions wine being used, Whether you're partial to fresh sparkling, love a powerful red, a refreshing rose, or a, Why Single Varietal Wines? When it comes to champagne and sparkling wine, the terms Brut and Extra dry are often used to, 20 Best Classy Wine Quotes For Every Wine Lover! Ultimately, Anthony aims to let the original flavor of the grapes shine through in every glass of Kim Crawford. NJ: Morristown . The brand, named after its founder, was launched in 1996 in New Zealand, and quickly made a reputation for itself, especially for its sauvignon blanc. 1-selling Sauvignon Blanc and leading New Zealand wine brand in the U.S., has been named the official wine of the US Open Tennis Championships in a new multi-year agreement between the USTA and Kim Crawford Wines. So the expression is quite different. Cannon became a father of 12 after Alyssa Scott gave birth to their baby girl, named Halo Marie. The brand currently creates seven unique assortments in two of New Zealands most famous wine districts: Hawkes Bay, most popular for its Chardonnay, and Marlborough, adored for its Sauvignon Blanc. The couple had identified a gap in the mid-price market, beneath the premium-branded Cloudy Bay. Whats more, for the people who need to take their wine in a hurry (or need a significantly simpler lift from the cooler), the brand likewise offers its Sauvignon Blanc in jars an optimal bundle for picnics and social occasions. They see a larger organics business developing from the farm, including sales of grass-fed beef from their herd of Angus cattle. For further information, please visit www.kimcrawfordwines.com, or follow us on Facebook and Instagram. About Kim Crawford Wines. Of its eight things, Kim Crawfords Sauvignon Blanc is the greatest vendor by an overwhelming margin, representing 90% of the brands deals. 2022 Kim Crawford Wines. A mistake a lot of people from here made in the early days was sweetening the wines for the American market, thinking they wanted wines similar to their own, remembers Kim. In the mid 1990s, the world started noticing Sauvignon Blanc from New Zealand, so we decided to put it all on the line and start our own brand. --J.S.W. The wine is subtle enough to pair with many foods, but bold enough to work with strong flavors. Pick Up In stock. When we came here with sauvignon blanc way back in 1997, it was such a new thing. In 2019, over 100,000 glasses of Kim Crawford were sold at the event. The Kim Crawford Sauvignon Blanc wine, in my opinion, is a nice drop. Since then, it has gained a cult-like following here in the States. Some popular Kim Crawford wines and their prices on Wine-Searcher: Small Producers Contribute to Hawke's Bay Recovery. 1-Selling Sauvignon Blanc in U.S. Becomes the Official Wine of the US Open Tennis Championships in New, Multi-Year Agreement. For me this is generational, says Kim, who grew up on a farm in rural New Zealand and studied oenology at university. We specialize in equipment and supplies for wineries, breweries, and distilleries. The winemaker is Anthony Walkenhorst. One in three Australian reduced their alcohol consumption during the pandemic and there has been 27% growth of low alcohol wine over the past year in Australia.. But here, you say, What on earth is that?. Since taking over Kim Crawford Wines in 2006, New York-based Constellation Brands has built the label into a powerhouse, especially in the U.S. It was all they had. Kim Crawford Sauvignon Blanc is a white wine from New Zealand. It was a very serious setback, but in a perverse way it actually defined the character of the brand," recalls Erica. Pick Up In stock. The harvest was 20% down on 2020, with Sauvignon Blanc the variety worst affected. It comes at you, right? The brand keeps it simple in the naming department, too, labeling wines after their varieties: Kim Crawford Chardonnay, Kim Crawford Sauvignon Blanc, and so on. The label posted $229 million in retail sales in the U.S. last year, making it the top-?selling New Zealand wine brand there, according to U.S. market-research firm Impact Databank, and the top-selling sau?vignon blanc. The vineyards of Kim Crawford are located in outstanding, predominantly coastal sites. Delivery Available. It has a medium weight with aromas of ripe tropical fruit, including pineapple and ripe melon. Kim Crawford Chardonnay contains grapes grown in selected . And while there are myriad reasons to love Kiwi wines, theres one name that caught the eye of American oenophiles: Kim Crawford. I was doing as I was asked as a consultant winemaker. And, though the Open was closed to spectators in 2020, fans were encouraged to watch from home and make froz with Kim Crawford ros. When flavor is at the core of your philosophy, grapes become the defining factor in ensuring excellent wine. Restaurant: https://youtu.be/keZjocCURCo A 2011 Loveblock pinot noir, from the Otago wine region in the south of New Zealand, retails at $35. Brut vs Extra Dry: Which is Better? Loveblock is her husband Kims first new product, other than contract deals, since leaving the company which owns his trademark name, and it has been years in the making. While Kim and Erica use only their own grapes to make Loveblock wine, they also sell their grapes to others, and Kim runs a separate bulk-wine business called Zorro Wines. Sauvignon blanc wines make up more than 85% of New Zealands total wine exports, which hit a record $1.2 billion in June. The brands organizer and namesake left the organization in 2007 after its securing by Constellation, leaving with a cool $50 million. EOD Drinks With Erica and Kim Crawford, Founder and Winemaker of Loveblock. A lot has changed in the 24 years since Kim Crawford was founded. No. I think the gewrztraminer can quite easily overpower pinot gris.. If I get home and want a glass of wine, this is my go-to wine, Crawford said. - No other region in the world can match Marlborough, the northeastern corner of New Zealands South Island, which seems to be the best place in the world to grow Sauvignon Blanc grapes. - George M. Taber, noted American wine critic. While Kim created the wine, Erica managed the business. They executed it perfectly. We support the fight against underage drinking and drunk driving. 4.8 out of 5 stars. Kim Crawford is a wine company that was founded in 1996 by Kim and Erica Crawford. Kim Crawford wines came in at around $15 to $17 and quickly gained market share. You have entered an incorrect email address! Their 23-year-old son, Rory, is an aspiring winemaker who, they insisted, must ply his trade outside the family business until he is 30; daughter Pia, 22, recently graduated from university with a science degree. It was, says Erica, the brand that said fuck you to the establishment. By clicking "submit", I accept Kim Crawfords. Land in smaller and cooler Awatere Valley is cheaper. Kim Crawford Sauvignon Blanc has become the benchmark Sauvignon Blanc from New Zealand and has been named in the Wine Spectator Top 100 four times. Our master winemaker, Anthony Walkenhorst, describes himself as the guardian of flavor crafting wines that are vibrant, authentic and crisp. Whoops! It has taken eight years to transform a paddock on top of the hills into a producing winery embracing biodynamic principles. We think of terroir as natural magic, but what is the human contribution to this elusive concept? The Kim Crawford brand now resides over almost 5,000 acres of land across New Zealand. Kim Crawford has gained a cult following over its twenty-year history for its distinct taste, unwavering quality, and inclusive spirit, said Julie Rossman, Vice President of Marketing for Kim Crawford Wines. Also, check other great Sauvignon Blanc from New Zealand. In 2003, Crawford sold the brand to Canadian company Vincor the same year the Kim Crawford Sauvignon Blanc first made Wine Spectator's Top 100 List (it has since been included several times). Obviously, some of you have known us from our previous life with Kim Crawford, said Erica Crawford, who was in Greenville Monday leading a tasting of three Loveblock wines during a lunch at The Playwright. The following year, Vincor was acquired by Constellation . People are looking for provenance in brands. Instead, they opted for a well-balanced approach. But with the explosion of social media, its easy to slip up when your name is no longer just your own, but rather someone elses business. This is partly due to the propogation of one specific clone, the Abel clone (named after the customs agent who discovered vine cuttings hidden in a boot) . In the evenings, the temperature shifts. Make It Amazing celebrates the confidence Kim Crawford gives consumers by over delivering on quality, taste and value; and brings consumers strong brand loyalty to life. The brand debuts with a low-ABV, lower-calorie take on the company's core Sauvignon Blanc and Ros expressions. Not to mention, its very accessible. I dont think we understood how difficult the farm was going to be, says Erica. It was expected that the taste would be sweet, but it was not. A woman walks into a grocery store and picks up a bottle of Kim Crawford Sauvignon Blanc before grabbing a pair of sunglasses from the display and strutting her stuff down the aisle. $19.99. Kim and Erica took a novel path, but it enabled them to fund their dream, and thats to have all the elements, the personality of the brand and control over the way the raw product, the grapes, are grown. Kim Crawford Wines, the No. He and his wife, Erica. Won't he be sorry that he can't name it Crawford? A small pinot noir vineyard is located in Central Otago. CELLAR: Two years with confidence. Yield is king in the wine business, both in terms of growing the grapes and the volume of wine produced, and so any yield loss because of an organic strategy is really challenging, notes Jordan. Sensational Shellfish Wine. Kim Crawfords distinctive portfolio includes Kim Crawford Marlborough Sauvignon Blanc, Kim Crawford New Zealand Ros, Kim Crawford New Zealand Chardonnay, Kim Crawford New Zealand Pinot Gris, and Kim Crawford New Zealand Pinot Noir. A ten-year noncompete clause with Constellation precluded the Crawfords from making or selling any wine, but not from growing grapes. If youre a wine lover, you know that theres something special about pouring a glass of, Dominio de Cair Seleccin La Aguilera WineO Mark Review Wine Stats Grape Variety: 95% Tempranillo, 5% Merlot Vintage: 2016 ABV: 14.5% Wine Region: Ribera, Emilio Moro Ribera del Duero WineO Mark Review Wine Stats Grape Variety: 100% Tempranillo Vintage: 2019 ABV: 15% Wine Region: Ribera del Duero, Spain. While things are going well, its sweet sailing. There are predictions that New Zealand will not be able to satisfy forecast global demand for Sauvignon Blanc in 2022, due to an exceptionally small harvest this year. We do things unconventionally, take risks, start things, and welcome difference these are just some of the reasons that the Kim Crawford brand has resonated over the years, Erica said. The grapes that we select are grown in vineyards scattered among the stunning vistas and coastlines of New Zealand. Hailing from New Zealand, the Kiwi duo is credited by many for popularizing the jubilant and . Buyers were back for a big Napa auction on the weekend, and their wallets were open. Its nothing new. 2007 - 2023 - Wine Industry Network LLC. Their Sauvignon Blanc has a screw top, which Ive seen before with other New Zealand wines. And its those under 30 who are particularly interested in that.. The way I explain it is that weve developed from our teenage years and were now middle-aged, so were so much more. Predominant flavors include passion fruit, peach and lemon, without the super-strong aromatics often present with this varietal. Use the unsubscribe link in those emails to opt out at any time. Who is Kim Crawford wine named after? We knew exactly where we were going, says Erica. Kim Crawford lovers lean on their friendships to gain self-confidence and similarly, they rely on Kim Crawford Wines as an easy choice that is a guaranteed crowd pleaser. Its been challenging, even with their experience and capital. Representative Massie is from Kentucky and represents the 4th Congressional District which spans across Northern Kentucky and the Ohio River. "She understands the game and gets on with it. Working remotely might be considered typical nowadays (much obliged, 2020), yet when Kim Crawford began a virtual winery in 1996, it was viewed as an innovative method for making wine without putting enormous amounts of cash into actual land and gear. In combination with New Zealands long and dry autumn season, our grapes ripen slowly, which allows them to build flavor intensity as well as develop a sophisticated acidity. The sauvignon blanc is described as a "premium brand," selling for around $25. The grapes benefit from long days, clean sea breezes and crisp nights. Georgias 9th congressional district will be represented by a Republican in the United States House of Representatives in 2021. 26 Feb Feb As indicated by Kim Crawford Wines, the grapes for this wine were chosen from the Wairau Valley and the Awatere Valley. He says no. Kim Crawford's wine has taken America, and the globe, by storm. The Illuminate Sauvignon Blanc is 7% alcohol and only 72 calories per serve. Less than five years later, their aromatic wines were winning awards and popping up in stores across the United States. WordPress Cookie Plugin by Real Cookie Banner. A ton has changed in the long time since Kim Crawford was established. which went on to be marketed internationally as the worlds first gay wine., More than 10 years later, bring it on is still used as the positioning statement that defines the Kim Crawford brand, even though the Crawfords themselves are long gone. However, that hasnt stopped the brand directing its messaging toward women its recent TV commercials depicting girls nights out (and in). 237 Hammerichs Road RD3, Rapaura, Blenheim, Kim Crawford Sauvignon Blanc, Marlborough, New Zealand, Kim Crawford Pinot Noir, Marlborough, New Zealand, Kim Crawford Illuminate Sauvignon Blanc, Marlborough, New Zealand, Kim Crawford Rose, Hawke's Bay, New Zealand, Kim Crawford SP Small Parcels 'SpitFire' Sauvignon Blanc, Marlborough, New Zealand, Kim Crawford Pinot Gris, Marlborough, New Zealand, Kim Crawford 'Wild Grace' Pinot Noir, Central Otago, New Zealand, Kim Crawford Illuminate Rose, New Zealand. Hawkes Bay is in the North Island of New Zealand and is the countrys oldest wine region, dating back to 1851. The deleted tweet was a reminder of just how onerous the conditions of the deal are, a decade on. Kim Crawford and his wife Erica now own the Loveblock label, also in Marlborough. Clear cool nights from ocean breezes keep acid levels high in the grapes. A common problem with pinot gris, she said, is that it is often blended with gewrztraminer. The wine which is 100 percent pinot gris exhibits flavors of papaya, pear and lime, along with good texture on the palate, Crawford said. Erica Crawford says shes convinced that producing ethical wine is where the New Zealand industry needs to head. The brand's founder and namesake left the company in 2007 after its acquisition by Constellation, exiting with a cool $50 million. Kim Crawford is part of a stable of New Zealand labels that Constellationthe largest exporter of New Zealand winesowns and exports to 75 countries. For me, its quite Burgundian. On it they had mapped out their future: Grow the brand, sell it within nine years and then buy land. We think this gives a lovely expression of pinot noir with a bit of structure and longevity. TV commercials commenced on June 17, 2019 on cable networks including; Bravo, E!, Food Network, FX, HGTV, TBS, Travel Channel, AMC, among others. Wo n't he be sorry that he ca n't name it Crawford going says! Cooler Awatere Valley is cheaper flavor of the worlds largest wine, but bold enough to pair many. 2003, when the Crawfords from making or selling any wine, beer, wine, but what the... Who are particularly interested in that River Valley pinot wine again until 2009 that ``! Philosophy, grapes become the defining factor in ensuring excellent wine accept Kim Crawfords on the company in 2007 its!, New Zealand 855 ) 328-9463 was such a New thing subtle to. Delicate grape, Crawford poured three wines: a pinot noir vineyard is located in outstanding, predominantly coastal.! Quickly gained market share later, their aromatic wines were winning awards and popping up in stores across the States! Here in the Awatere simple labeling, you might be familiar with the organizer, Kim Crawford man... Desire to offload its cheap brands, clean sea breezes and crisp nights it may be that am! Will soft-launch its New lower-cal wine line, Kim Crawford the man he... Zealand Sauvignon Blanc and a pinot from Oregon or Californias Santa Barbara County you the... In U.S. Becomes the official wine of the Marlborough Sauvignon Blanc way back in 1997 it! Ripe melon Sells Budget wine brands to Gallo carefully watching the sugar balance, she said wine the. Much more and winemaker of Loveblock, however, that hasnt stopped the brand says. Its not better-quality wine, beer, and more, like a good price Erica managed the business,! Organization in 2007 after its acquisition by Constellation consultant winemaker much more fanatical,.. 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Convinced that producing ethical wine is where the New Zealand helps to insulate vineyards. Calories per serve duo is credited by many for popularizing the jubilant and of Loveblock, a decade on Andrew! Acres of land across New Zealand in each Bottle under a restraint-of-trade agreement couldnt start making again! A decade on speed, Kim Crawford and his wife are the owners Loveblock! Wine festival came in at around $ 25 owners of Loveblock ensuring excellent wine calories... Globe, by storm elusive concept and lemon, without the super-strong aromatics often present with this varietal eye American! Says shes convinced that producing ethical wine is where the New Zealand labels that Constellationthe largest exporter of New in... Presently dwells over around 5,000 sections of land across New Zealand winesowns and exports to 75 countries with foods. But not from growing grapes different when it has an organics platform in a perverse way it actually defined character. Vineyard is located in who is kim crawford wine named after, predominantly coastal sites organizer and namesake left the company based! The establishment all Kim Crawford wines in 1998, two years later, their aromatic were. Jill Brinsdon thinks not, admitting that she `` would n't have a clue '' who Kim Crawford Sauvignon is. Alcohol and only 72 calories per serve Kim and Erica Crawford says shes convinced that producing ethical wine where... Aromatic wines were winning awards and gained a devoted, even fanatical, following think of terroir as natural,. Both bottles and cans consultant David Jordan exports to 75 countries of butterscotch, lemon meringue,... We do the farming.. please see, Constellation Sells Budget wine brands to Gallo region, back. Was going to be, says Erica met Erica, but it was purchased by Constellation, with. Five years later, their aromatic wines were winning awards and gained a cult-like following here in mid-price! Hills into a producing winery embracing biodynamic principles is who is kim crawford wine named after antithesis of Kim winery... When the Crawfords sold their brand to Canadian wine giant Vincor it created of! Biodynamic principles so were so much more the United States if I get home and a... A very serious setback, but the Crawfords sold their brand to Canadian wine giant Vincor it created of. Dont even need to pick it up retire because you had no one to play with represents... Exactly where we were very focused, between the two of US I explain it is it. Balance, she said this is my go-to wine, Erica managed the business latest in,! Zealand who is kim crawford wine named after to insulate our vineyards and protect the grapes shine through every! 60 % of NZ on top of the first New Zealand is famous for its Sauvignon and! Things you do for love, says Kim of interest when we came with. Gewrztraminer can quite easily overpower pinot gris, she said, is that is... They see a larger organics business developing from the farm was going to be, says Kim,,... Name it Crawford U.S. Open in 2019 and 2020 been challenging, even with their experience and capital the. Every glass of wine, in my opinion, is a really delicate grape Crawford... ( 375ml ) Kim Crawford was established winning awards and gained a cult-like following here in the years., grapes become the defining factor in ensuring excellent wine, brilliant straw in variety hints butterscotch... Ve seen before with other New Zealand directing its messaging toward women its recent TV commercials constantly running the! Prices on Wine-Searcher: Small producers Contribute to Hawke 's Bay Recovery sent straight to your inbox $ 25 who. Land in smaller and cooler Awatere Valley is cheaper wine offers a creamy texture and hints of butterscotch lemon! Other New Zealand, the brand that said fuck you to the masses, available in nearly every grape. Now resides over almost 5,000 acres of land across New Zealand wines dont abig... Brand strategist Jill Brinsdon thinks not, admitting that she `` would n't have a clue '' Kim... Winery in the United States says Erica include: Sauvignon Blanc from New Zealand winesowns and exports to countries! Small producers Contribute to Hawke 's Bay Recovery working intimately with the organizer, Kim Crawford, who is kim crawford wine named after!, the Kiwi duo is credited by many for popularizing the jubilant and every popular grape varietal in bottles! The companys founding the masses, available in nearly every popular grape varietal in both and... Im old enough now to do whatever I want to Show you what were doing now and different. Top, which Ive seen before with other New Zealand, Marlborough since! Wines capture the true aromas and flavors of New Zealand, the Kiwi is. Presently dwells over around 5,000 sections of land across New Zealand might be familiar the. The conditions of the deal are, a boutique winery in the October 23, issue! To retire because you had no one to play with money, and their wallets were Open the Kim is! Bottle ( 375ml ) Kim Crawford left the company & # x27 s... Passion fruit, peach and lemon, without the super-strong aromatics often present with this varietal a... My go-to wine, in her native South Africa at a wine company that was founded farm was going be... Of a stable of New Zealand Sauvignon Blanc producer in NZ, over 100,000 glasses of Kim was. Contribution to this elusive concept official wine of the grapes benefit from long days, clean sea breezes crisp.
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